Ciphr
The UK’s leading HR SaaS, delivering a suite of software tools for HR teams – here for the people who are here for the people.
The brand studio for tech companies defining a category. We build brands that get you valued for where you’re going, not where you’ve been.
Your business has moved on. Has your brand?
Nobody calls about a logo. Not really. They call us at a moment.
You’ve raised to chase a category – and the brand still reads seed-stage.
The product has outgrown the story. Sales are explaining what the brand should be saying.
New ownership, a growth plan, and a clock already running.
You’ve won one market and you’re entering another that doesn’t know you yet.
Or the next round, the next market, the exit is coming into view – and the business needs to look as valuable as it’s become.
That gap decides who trusts you, who buys from you, who joins you, who backs you – and what the market thinks you’re worth.
None of these are cosmetic problems.
They’re the moment a category is up for grabs. The companies we work with intend to take it.
We don’t.
A brand doesn’t live in the guidelines. It lives in the website someone uses, the product they log into, the deck that closes the round.
So we build it there. Strategy, identity, design and code – one team, start to finish, nothing lost in translation. We speak the technology, so the thing that launches is the thing we designed.
Brand. Design. Build.

Sharper positioning means customers get the value sooner – and your team has one clear story to tell.
Credible to the customers, hires and investors you want next, not the ones you’ve outgrown.
From the investor deck to the website to the product itself – one idea, everywhere it counts.
We build brands of substance, for clients brave enough to enact change
We rebranded at a time of big change. Three years, three acquisitions and a changing market later, the brand work still holds – we’ve stretched it in ways nobody could have predicted and it hasn’t broken once, the opposite in fact.
